Hair Masks

How often you should use them and why

If your hair feels dry, dull, or harder to manage in the winter, hair masks can be a game-changer.

Why Hair Masks Matter

Hair masks deliver deeper hydration and nourishment than regular conditioner. They help restore softness, improve shine, and make hair easier to manage—especially during colder months.

How Often Should You Use One?

For most hair types, once a week is enough. If your hair is especially dry or chemically treated, you may benefit from using it more often.

How to Use a Hair Mask Properly

  • Apply to clean, damp hair

  • Focus on mid-lengths and ends

  • Leave on for 10–20 minutes

  • Rinse thoroughly

Product Recommendation:

Try the Amika Hydro Rush Intense Moisture Mask with Hyaluronic Acid. Click here.

Consistency matters more than leaving it on longer. Regular use will give you the best results.

Think of hair masks as maintenance, not a rescue. A weekly habit can prevent dryness before it starts.

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